Where Entrepreneurism Meets Creativity
I am an entrepreneurial creative writer who understands that branding a business takes careful planning as well as in-depth industry knowledge. My expertize lies in market research, serious strategizing, big ideas, and strong execution through unique and compelling copy. Effective copy will ultimately entertain and engage your end consumers, keep your brand top-of-mind in the purchase process, and motivate them to buy your product or service.
As owner of Catania Creative Ink, I imagined, started, and built every facet of my business. I am responsible for the operations, creative concepting, writing, client management, and accounting.
Passionate. Purposeful. Professional.
I have over 10 years of experience in journalism, copywriting, corporate communications, and marketing. I know how to run a business. I am your ideal business partner. I am truly passionate about what I do for a living. I didn’t get into this business by accident. I always knew I wanted to be a writer. And I love being able to help companies thrive.
When you hire me, you are getting much more than a writer. You are getting a brand ambassador, someone who makes sure your brand becomes the top choice in every consumer’s mind. It takes someone with knowledge, patience, creative talent, and time to write exceptional copy. That someone is me.
An Academic with Real-World Experience
I have both real-world advertising experience and the higher education degrees to reinforce my writing portfolio. I earned a Bachelor of Arts Degree in English with a Concentration in Journalism and a Minor in French from the University of Delaware. I also received my Master of Fine Arts (MFA) in Creative Writing with an Emphasis in Nonfiction and Poetry from National University. An MFA is a terminal degree that allows you to teach creative writing at the college-level and requires you to produce a publishable book manuscript.